🤰🤰🤰Often quoted but why? The Mom Test

Stop saying “Would you…?” and more tips — with how I apply it to my startup

Drake’s album art seemed appropriate

In short: You can’t say what their problem is, they can’t tell you what to build. You need to learn the problem and solve it later.

In TL;DR:

 - If this company fails, it won’t be because you had too many conversations…